120+ available source fields

Map any WooCommerce data to any feed field

Every platform expects specific field names and data formats. Field Mapping gives you precise control over what goes where — with 120+ WooCommerce sources ready to assign.

  • Prices, images, meta, ACF fields, taxonomies and more
  • Prefix and suffix per field — add currency codes or any label
  • Static values for platform-required fields your products don't have
yourstore.com/wp-admin/admin.php?page=epf-add-feed
Attribute Prefix Value Suffix
ID [id]
-
Product ID
-
Title [title]
-
Product Name
-
Description [description]
-
Product Description
-
Image link [image_link]
-
Main Image URL
-
Price [price]
-
Price (current)
USD
Sale price [sale_price]
-
Sale Price
USD
Availability [availability]
-
Stock Status
-

Map WooCommerce fields to feed columns — prefix, value and suffix per row

One table. Every platform configured.

The mapping table has one row per feed field — a feed field name on the left, a WooCommerce data source on the right. Here is how you work with it.

1

Start from a template

Platform Templates pre-fill the table with sensible defaults — field names, sources and formats already configured. You don't start from a blank slate.

2

Change any source

Click the source dropdown on any row to browse or search all 120+ available WooCommerce fields — prices, images, meta, ACF, taxonomies and more.

3

Adjust the output

Add a prefix or suffix to any field — for example append "USD" after a price, or add a brand label before a title. No rules needed for simple text additions.

4

Add or remove fields

Use "Add attribute" to include any field the template doesn't cover — including fully custom names for non-standard platforms or private feed APIs.

Built-in preview

Check any mapping against a real product

Paste a product URL directly into the mapping table, click Load, and the real values for that product appear beneath each row — instantly. You see exactly what the feed will output for that product, before generating anything.

1

Paste a product URL and click Load

Field mapping interface with product URL input field
2

Real values appear next to each attribute

Field mapping with live product values loaded below each attribute

Verify custom field mappings

Using a custom meta field or ACF field? Load a product to confirm it returns the exact value you expect — not null, not an array, not the wrong format.

Catch mistakes before they spread

A wrong mapping affects every product in the feed. A 30-second preview on one product saves you from discovering the problem after thousands of items are already submitted.

Every piece of product data, ready to map

Standard WooCommerce fields are covered across all key categories. And if you use a plugin that adds its own product data — chances are we can pull that too.

Product identity

SKU, GTIN, MPN, product IDs and variant group identifiers — everything platforms need to match and deduplicate your products.

Pricing

Regular, sale and active price in 18+ variants — including VAT-adjusted, rounded, discount percentage and platform-specific decimal formats.

Images

Main product image and all gallery images, each accessible as a separate field or combined into a single comma-separated value.

Descriptions & copy

Full description, short description and HTML-stripped variants for platforms that reject markup.

Availability & stock

Stock status pre-formatted for each platform — Google Shopping, Facebook, TikTok Ads, Kelkoo Group, Yandex and more.

Categories & taxonomy

Primary category, full hierarchy path, all assigned categories and their URLs. Works with any custom taxonomy.

Dimensions & shipping

Product weight, height, length and width, plus shipping class — required by platforms that calculate shipping costs from the feed.

Dates & promotions

Sale price start and end dates in ISO 8601 format, creation date, publish date and days since the product was created.

Third-party plugin fields

Any custom meta field, any taxonomy and ACF fields are directly accessible as sources. If your plugin stores data in WordPress — it's mappable.

Other

Product type, featured status, average rating, review count, total sales, catalog visibility, product attributes (pa_color, pa_size) and more.

Works with

ACF (Advanced Custom Fields) WPML Polylang TranslatePress MultilingualPress + and many more

Fine-tune every field

Two lightweight modifiers that handle the majority of output formatting needs — without writing rules.

Prefix and suffix

Prepend or append any text to a mapped field value. The most common use is adding a currency code after a price — but it works for any label or separator.

Source field Modifier Output in feed
price suffix: USD 49.99 USD
price suffix: EUR 49.99 EUR
title prefix: [SALE] [SALE] Men's T-Shirt
brand prefix: Brand: Brand: Nike

Static values

Some platform fields have no WooCommerce equivalent — like condition (always "new") or adult (always "no"). Static values let you hardcode a fixed value for all products in the feed.

Feed field Fixed value
condition new
promotion_type all_products
adult no
shipping_country US

For conditional per-product values, use the Rules Engine.

Start today

Get your products in front of buyers on every channel

Pick a plan, install the plugin, and have your first feed live in minutes — no developer needed.

  • 14-day money-back guarantee — no questions asked
  • All features included in every plan
  • Works with any WooCommerce store

Plus

$199

$139/yr

3 sites

Priority ticket support

Most popular

Start

$99

$69/yr

1 site

Email support

Max

$289

$199/yr

10 sites

Priority ticket support

See plans & pricing

All plans include all features